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The markets we know |
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Consumer markets
Knowing the market helps the dialogue between Client and Researcher: the core of the issue can be quickly reached, more effective research project can be drawn up, responses are more actionable.
CE&Co researchers work on these sectors:
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Mass market: food, beauty care, pharmaceutical OTC.
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Durable: domestic appliances, air conditioning, furniture, bathroom and kitchen, fashion and clothing, jewels, watches.
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Services: fixed and mobile telecommunication, public services, water and gas supply, transportations, payment systems, modern distribution.
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Publishing and new media: newspapers, magazines, collectables, cable TV, internet, home entertainment.
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In all these sectors, we use research to create tools that are able to turn knowledge into action. |
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